GizmoBlitz handles marketing for GMG and partners’ private label initiatives. The division produces all elements of Gizmo advertising campaigns, in-pavilion collaterals, co-op and partner cross promotions and special events support. GizmoBlitz leads creative on direct marketing efforts as well as digital and social media projects with GizmoNation. The group also integrates CE, brand and media partners’ campaigns into GizmoLive events, pavilion programming and digital network. Infrastructure includes interactive tools, sell-through systems.

Pavilion, Radio, TV, Online, & In-mall ads

Cross promotion and online/mobile social campaigns

Co-op projects with programming and alliance partners

Product/brand activities integrated into pavilion programming

Couponing, affinity rewards, social media campaigns with GizmoNation

Product launches, press events, celebrity appearances

E-blasts, coupons, 3rd party promotions

Mall mailers, postcards, flyers

Guerilla street promos & giveaways, partner event outreach

Support for local and national initiatives, eg. Safe Kids

Cause-related campaigns, eg. Green Gizmos

Education and training, eg. GizmoNation Internships